These Terms and Conditions (“Terms”) govern participation in the Fira Foods Oats Recipe Instagram Contest 2025 (“Contest”), jointly organized by Mazhavil Manorama, a brand of MM TV Limited (“MMTV”) and Fira Foods (“Fira Foods”).
(1) Participation in the Contest is restricted to individuals who are residents of Kerala, have completed 18 years of age as on the start date of the Contest and possess legally capacity to enter into binding contracts. Employees of MM TV Limited, Malayala Manorama, and their immediate family members shall not be eligible to participate.
(2) The Contest will be conducted exclusively via Instagram Platform. Participants must prepare a dish using Oats as the primary ingredient (“Entry Dish”). After preparation, participants shall upload a photograph or video of the Entry Dish on their personal Instagram account, accompanied by the recipe. The Entry Dish post must tag @firafoods, and @MazhavilManorama and include the hashtag #simplyoatsome #firafoods and #mazhavilmanorama.
(3) Any queries regarding the Contest, may be directed to MMTV through whatsapp number (7356805999).
(4) The contest will be open from 26th November 2025 to 13th December 2025 (“Contest Period”). MMTV reserves the right to modify the Contest dates at its sole discretion without prior notice.
(5) MMTV may, at its sole discretion extend, modify or terminate the Contest at any time without prior intimation or liability.
(6) Each Participant may submit only one photograph or video of Entry Dish. Participant must ensure that their attire is appropriate and does not display any brand name, logos, political symbols, religious references or provocative content.
(7) Entries from the private Instagram accounts (non-public profiles) that are not viewable by the Organizer will be deemed invalid.
(8) All Participants must conduct Contest related activities in accordance with applicable laws. Each Participants agrees to indemnify and hold MMTV harmless from any claims, losses or damages resulting from noncompliance with such laws.
(9) By entering the Contest, each Participant expressly consents to these terms and conditions and agrees to be bound by the final decisions of MMTV’s selection panel.
(10) From the pool of valid entries received, an internal jury appointed by MMTV shall select five (5) winners through a random selection process. Each selected winner will be invited to participate in a cookery video produced by MMTV at Aroor studio. All travel and related expenses for attending the shoot shall be borne solely by the Participant.
(11) Each of the Five (5) winners will also receive a cash prize of Rs.10,000/- (Rupees Ten Thousand Only), subject to deduction of tax at source (TDS) as per applicable law. In addition, one winner from among the finalists shall be selected to appear in an Advertisement campaign of Fira Foods. The final winner should enter into a contract with client for the purpose of Ad creation and will be binded by their rules.
(12) Shortlisted Winners selected by the internal jury will be contacted by MMTV through Instagram. Upon receiving such communication, the Participant must share their contact number with the official mazhavil manorama Instagram handle. Following receipt of the contact number, a Customer Care Executive (“CCE”) will call the participant to verify the authenticity of the entry and confirm the Participant’s eligibility. If the participant fails to provide the necessary details during the initial contact or if verification cannot be completed, the CCE will make one additional attempt. Non compliance during the verification process shall lead to automatic disqualification of the shortlisted winner.
(13) MMTV shall not be responsible or liable for any failure or inability to place or complete a call for any reason, including but not limited to : (a) busy, inactive or out of service lines; (b) Network congestion; (c) No response; (d) Non – Existent or disconnected number; (e) Out of coverage area; (g) Switched off device; (h) Poor call quality or unclear reception; (j) Call drop; or (k) any other technical or non-technical reason that prevents the call from being successfully connected or completed.
(14) MMTV, its affiliates and authorized representatives shall make reasonable efforts to contact the shortlisted winner by telephone. However, MMTV shall not be held responsible if the shortlisted winner cannot be contacted, reached or communicated with despite such efforts. If a shortlisted winner cannot be reached or fails to receive or respond to the selection call, MMTV shall not be liable in any manner for the shortlisted winner’s inability to attend the shoot or participate in the contest.
(15) Upon successfully contact, the following process shall apply: (a) If the call recipient confirms participation in the contest, the CCE shall verify the participant’s availability for the shoot and collect the winner’s name and other required details for scheduling purpose. (b) If the Shortlisted Winner is unavailable on the specified date or unable to travel to the designated shoot location, such winner shall be disqualified and shall not be entitled to any alternate arrangement, benefit or compensation. MMTV may, at its discretion, select another eligible participant as a replacement.
(16) Winner are strictly prohibited from photographing, recording or capturing any visuals or audio of the shoot through any means or device, including but not limited to camera or mobile phones, without the prior consent of Fira Foods and MMTV.
(17) All travel, accommodation and incidental expenses incurred in connection with attending the shoot shall be solely borne by the winners.
(18) Each winner must report to the event venue at least 15 minutes before scheduled shoot time, and present a valid original government issued identity card, and the official confirmation message received from MMTV. A photocopy of the identify card must also be submitted for verification. Any discrepancy between the submitted documents and registration details may lead to immediate disqualification and replacement by another eligible participant.
(19) Prizes are personal, nontransferable and cannot be assigned or substituted under any circumstances.
(20) The consumption of intoxicants or smoking at the event venue is strictly prohibited. Any violation of this condition may result in immediate disqualification and removal from the event at the sole discretion of MMTV.
(21) All interactions and activities conducted during the shoot, may be recorded and broadcast by MMTV through any media platform, whether existing or developed in the future. By participating in the contest, each Participant grants MMTV an irrevocable, perpetual, worldwide and royalty free license to use, reproduce, distribute, stream, broadcast or otherwise exploit such recordings in any form or medium, without any obligation of compensation.
(22) Any material submitted by or recorded in connection with a Participant becomes the exclusive property of MMTV. The Participant irrevocably assigns to MMTV all rights, title and interest in such material, including photographs, audios and video content, and authorizes MMTV to use and exploit the same for any purpose including but not limited to advertising, publicity, and promotional activities across all formats and platforms without any further consent or compensation.
(23) Participation in the Contest and eligibility for prizes are expressly subject to full compliance with these Terms and Conditions.
(24) MMTV reserves the sole discretion to modify, suspend or cancel the Contest or these terms and conditions at any time without prior notice and without incurring any liability arising from such action.
(25) Contest prizes are strictly non-transferrable, non-assignable, and may not be exchanged or redeemed for cash or any other consideration.
(26) All intellectual property rights in the Contest materials and participant submissions shall exclusively belong to MMTV.
(27) Each Participant confirms that all personal details provided to MMTV are true, complete and accurate in every respect.
(28) By entering the contest, each winner agrees to the use, publication and display of their name, photograph and address by MMTV for advertising and promotional purposes across print, television, and digital media.
(29) Participation in the Contest, constitutes the Participant’s explicit consent authorizing MMTV, its parent company, affiliates and permitted assigns to collect, store, process, and utilize the participant’s contact information for the marketing communications, personalized promotional activities, and related commercial purposes.
(30) MMTV shall not be responsible for any delay, disruption, alteration, or termination of the Contest resulting from government directives, restrictions or events of force majeure. MMTV’s liability, if any shall be confined solely to the announcement of the contest winners.
(31) Fira Foods shall be solely responsible for the production and execution of the advertisement shoot. MMTV shall have no liability or responsibility whatsoever in connection therewith.
(32) Any delay or failure by MMTV in exercising or enforcing any rights under these terms and conditions shall not operate as a waiver of such rights or prejudice its future enforcement.
(33) To the maximum extent permitted by applicable law, MMTV shall not be liable for any loss, damage, injury, cost, or expense incurred by any Participant or winner arising out of or in connection with participation in the Contest or attendance at any related event.
(34) Participants hereby release and indemnify MMTV, its affiliates, officers, employees, and agents from any and all liability related to Contest participation or associated events.
(35) Each Participant release and agrees to indemnify and hold harmless MMTV, its affiliates, officer, employees and agents from and against any and all claims, liabilities, losses or expenses arising directly or indirectly from participation in the contest or any related activity.
(36) Participants shall be solely responsible for ensuring compliance with all applicable laws during their participation. Any unlawful or improper act committed in connection with this contest shall render the participant fully liable and such participant shall indemnify MMTV against any resulting loss, claim or damage.
(37) These Terms and Conditions shall be governed by and construed in accordance with the laws of India.
(38) All disputes or claims arising out of or in relation to the Contest shall be subject to the exclusive jurisdiction of the courts at Ernakulam, Kerala.